Construction, outdoor living, trades, and home-service teams with real lead flow or meaningful job values.
Free contractor lead follow-up tool
Contractor Lead Leak Scorecard
A 5-minute self-check for owner-led contractors and home-service companies before buying more leads. Score whether your current leads, estimates, and stale opportunities are actually being followed up.
Lead intake, first response, qualification, estimate follow-up, stale opportunities, and owner visibility.
If you are unsure the current leads are being worked, this gives you a cleaner starting point.
Why This Matters
A contractor can spend more on Google ads, referrals, website work, SEO, or lead providers and still lose jobs if the current lead-to-job path is unclear. The leak usually happens in ordinary places: missed calls, weak intake notes, estimates without follow-up dates, old opportunities nobody reviews, or an owner trying to keep the whole sales process in their head.
This scorecard is not a perfect audit. It is a fast way to see whether your lead follow-up system is strong enough to support more demand.
Score yourself
Pick the statement that best describes your company today.
What Your Score Means
Hidden leak likely
Your current leads may be worth more than your next batch of leads. Start by making ownership and next steps visible.
Follow-up is inconsistent
You probably have pieces of a system, but the rhythm is not dependable enough to support more demand cleanly.
Solid base to optimize
You have the foundation. The next move is tighter review, better messaging, and clearer improvement metrics.
What To Fix First
If your score is low, do not start with a full CRM rebuild. Start with one operating rule: no lead leaves the day without a next step. Then pick one visible review point for new leads, open estimates, and stale opportunities. The goal is not more admin. The goal is making paid-for opportunities harder to forget.
When to get help
If the score shows a leak, book the fit call.
The Growth Diagnostic Sprint maps your real lead-to-job path, finds where opportunities are going cold, and defines the first practical fix your team can run.
Book a 30-minute fit call